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How Electricians Can Sell Anything
The perception of selling something has been given a bad rap because of the greasy car salesmen ruining genuine solutions. If you think about it, we are all selling something every single day whether it is selling your point of view to a friend, selling why you think you should eat Grilld for dinner or why your new friend is a good person to your partner. We are always selling and it doesn't have to be a bad thing.
You are an expert in what you do. As an electrician, you know things that your customer does not and you know if a service you can provide will be beneficial or not but you do need to take the time to listen to what your customer likes and wants. You need to use all your senses to figure it out. Look at the environment, listen to what your customer says, touch to get a sense of the condition of their electrical equipment.
These 10 points will change the way you talk to every customer you serve FOREVER. Looking forward to seeing you in the membership area.